The Barbie “Dream Experience” Experiential Event
Barbie wanted to create a “Dream Experience” for children visiting their newly designed and created stand and needed “Kids’ People” to provide them with a stand manager and highly motivated and excited team of female children’s professionals, who of course loved the world’s most famous doll, Barbie. Our team went into pink mode to select the finest team of Barbie fans who it goes without saying were brilliant with children. The team were trained up on the Barbie brand history and facts….a lot that were already known by the team! The team were then trained up with all the activities that would be offered at the activation. The children could choose their own career, they could be a hair stylist, a make-up artist, or a fashion designer…how exciting!
There were so many exciting activities to choose from!
For the fashion designer activity, the children could design their very own Barbie dress to take home. For the hair stylist activity, they would receive a hair clip and hair chalk to colour it in a cool design. And for the make-up artist we were working with the latest Barbie technology! A cool app on the IPad that you could try out all sorts of different looks without touching a makeup brush! Then onto the career catwalk and Wish Wall! “Kids’ People” supplied a manager, an assistant manager and a team of 10 female staff to make the event run super smoothly. We were also selling the dolls on the day, so the team were trained up in cash handling and sales.
The client was so pleased the event went North to Newcastle
It was such a fantastic event full of so much variety the team absolutely loved it. The response was overwhelming with a queue going around the stand with children eager to visit. On two of the days we were also visited by the real-life Barbie herself! It was such a success that Mattel then decided to take the Dream Experience up North to Newcastle, where “Kids’ People” again provided the management and staff to create another successful run of the Dream Experience.
Can we help you find the perfect children’s promo staff in London? Contact us and let our Kids’ People bring your event to life.